The 94Fifty Smart Sensor Basketball [$295] is the first product from InfoMotion Sports Technologies. The 94Fifty uses point-of-force technology to help athletes more rapidly develop muscle-memory. The sophisticated technology is completely concealed within the regulation size, weight, spin and bounce of a basketball. A free downloadable app lets users choose from hundreds of different options to improve skills. The ball measures muscle memory that the human eye can’t see, learns the strengths and weaknesses of players at any level, adapts as the player improves, and provides basic, intermediate, and advanced level training to build better shooting and ball-handling skills – fast.